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THE MACHINERY INDUSTRY: OUR 2024 MARKET OUTLOOK

December 2023 - In his Market Outlook for 2024, Koen Lisman (CEO of Lisman Forklifts) takes a closer look at the material handling equipment industry. “The market has changed and more changes are coming”, Koen says.

‘Europe is seeing a massive fall-back in the demand for new machinery’.

Koen Lisman shares his vision on a number of market trends and developments – and their impact on the industry as a whole. ‘High volume markets such as Germany and France see a decline in order intake for new machines of as much as 30 percent. Substantially’.

‘I expect that there will be a new equilibrium between supply and demand. The significant decline in sales will have an impact on the availability of used machines in the 2024 market. Simply said: there’s going to be less used machines up for sale’.